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Bouygues Telecom lowers acquisition costs using Perion AI platform (PERI)
InvestorsHub94d agoneutral
Bouygues Telecom lowers acquisition costs using Perion AI platform (PERI)

Bouygues Telecom (EU:EN) has integrated an AI-powered advertising solution from Perion Network (NASDAQ:PERI) into its marketing operations, helping reduce customer acquisition costs by 34% and lowering campaign carbon intensity by 51%, according to a statement released by Perion. The telecoms operator, which serves more than 30 million customers, deployed Perion’s Outmax AI agent as part of its Fiber-to-the-Home advertising campaign while continuing to access premium advertising inventory and im

S&P 500 Faces Oil-Fueled Sell-off Pressure in Possible Return to Merger Monday Deal
24/7 Wall St.103d agobearish
S&P 500 Faces Oil-Fueled Sell-off Pressure in Possible Return to Merger Monday Deal

The S&P 500 (^GSPC) opened the week lower as oil prices spiked on renewed Iran tensions, with index futures slipping 0.1% after conflicting reports about a U.S. warship near the Strait of Hormuz. WTI crude futures jumped 3% to trade above $105 per barrel, and Brent climbed 3% to above $111, pulling capital into energy names. Futures recovered once ... S&P 500 Faces Oil-Fueled Sell-off Pressure in Possible Return to Merger Monday Deal