Investing.com71d agobullish
Unity and AppLovin stocks jump on Edgewater upgrade & ad pivotShares of Unity Software and AppLovin climbed in recent trading, advancing 5% and 3% respectively, following a sweeping sector upgrade by Edgewater Research. Analyst Joe Wittine raised his rating on both mobile-advertising giants to Outperform, citing a noticeable industry pivot toward ad-supported monetization that is reshaping the mobile gaming ecosystem and alleviating long-standing investor concerns. The Ad-Supported Pivot The core driver of the upgrades is a validated channel shift toward I